Flyer Sizes That Work (Best Options for Promotions)
Not sure what flyer size to pick? These are the sizes that actually perform.
Read time: 1 min read
First published: February 22, 2026
Last updated: February 22, 2026
In this blog
Most popular flyer sizes
- 8.5″ × 11″ (standard, most common)
- 5.5″ × 8.5″ (half-page, cost-effective)
- 4″ × 6″ (postcard-style, great for handouts)
What to choose
- Detailed info (menus/services) → 8.5×11
- Simple offer/promo → 5.5×8.5
- Quick deal + strong headline → 4×6
Pro tip
One strong headline + one clear CTA beats a flyer full of text.
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